Facebook just announced the appointment of the first black board member to their all-white board. Kenneth Chenault has been the CEO of American Express for the past 16 years and will move to Facebook in February.
The French cosmetics company L’Oreal Paris is launching a new campaign for hair products with Amena Khan as one of their models. Amena is a British beauty blogger – and wears a hijab (a headscarf). Read more here.
After receiving even more backlash for the monkey sweatshirt (including stores being trashed in South Africa), H&M has now announced that they will appoint a Global Leader of Diversity and Inclusion. Annie Wu is currently the Global Manager for Employee Relations.
The British Army has been struggling with recruitment lately, so they decided to launch a new campaign, focusing on inclusivity. The TV adverts titled “This is Belonging 2018” are targeting potential recruits from different backgrounds, faith, gender and sexual orientation.
Probably the most discussed topic this week was H&M: the clothing retailer advertised a hoodie with the slogan “coolest monkey in the jungle”, using a black child model. After social media outcry over racism, H&M quickly removed the product and apologized.
Giving jobs “exciting” titles like “ninja”, “guru” or “genius” is a trend that started in the tech industry and has slowly spread to other industries as well. What companies often don’t realize though is that these titles clearly limit the candidate pool, as not only older generations, but also women and minorities are less likely to apply to these adverts. Read more here.
Sweden has one of the best parental support systems in the world – and they are discussing to get dads to be even more involved. Currently dads are supposed to take a minimum of 3 months paternity leave and the plan is to raise this to 5 months in order to create more gender equality.
Girls in STEM
The popular doll maker “American Girl” just released their “girl of the year 2018” – Luciana, an aspiring astronaut and Latina. The doll was developed with the help of various NASA experts and together with the accompanying books, Luciana should encourage young girls to become more interested in STEM subjects.
Since January 1st, Iceland is officially the first country in the world that makes it illegal for companies to pay men more than women. Companies are now required to obtain certification from the government to prove that they are paying equally, failure to do so can result in fines.
According to a recent study from the Center for Talent Innovation, only 3.2% of employees in the US self-identify as having a disability to their employers, although 30% of the employees are actually physically or mentally impaired. For the fear of being discriminated against, most disabled people keep quiet about their condition. Read more here.
For the first time in almost 60 years, the three most popular movies of 2017 were led by women. Star Wars: The Last Jedi, Beauty and the Beast and Wonder Woman were the highest grossing movies last year.
When Prof. John Struthers tweeted a picture of himself and his wife last week I am sure he didn’t expect to get that many likes, retweets and replies: His wife is originally from Ghana and people responded with pictures of their own mixed-race families.
Enjoy my personal top 8 of 2017!
The Canadian Down Syndrome Society released this video as part of their “Anything but Sorry” campaign, telling people what they can say when a baby is born with Down syndrome. (Warning, the video does contain some inappropriate language.)
This beautiful Danish TV station ad “All that we share” shows that putting people into boxes does not work and that we all have more in common than we think.
When we think of a 91 year old woman we usually think of a granny who can barely move. Not Johanna Quaas though – this 91 year German gymnast is still competing and has more core strength than most people half her age (or younger). Read more here.
The fast food chain Burger King has been driving diversity and inclusion and social matters in various adverts the past years (e.g. last year celebrating National Sign Language Day). They have now just released a spot called “Bullying Jr.”.
Procter & Gamble released this advert as part of their “Love over Bias” campaign. Ahead of the Olympic Winter Games 2018, the video is celebrating the mothers of athletes who had to overcome biases.
Another powerful Nike clip! Supporting girls empowerment, Nike created this advert for the Russian market and reinterpreted a popular children’s song “What girls are made of”.
If you like Pixar/animated movies, you have to watch this: Two computer animation students created a short film called “In a Heartbeat” as their senior thesis project, telling the story of a boy and his boy crush. So sweet!
I love CBeebies (BBCs children’s channel) campaign! Their agency asked pairs of friends what makes them different from each other and their answers are awesome!
The tech company Pinterest just released their latest diversity report. Their recent achievements are very similar to other companies in the industry – although they are pushing hard, they made only (slight) improvements in regard to hiring more women and no improvements in regard to hiring minorities.
After revealing just a few weeks ago that Facebook continues to allow companies to exclude adverts from being shown to certain minorities, the non-profit newsroom ProPublica just reported a new case of discrimination. Facebook allowed companies like Verizon, Amazon and Target to place job adverts that were limited to certain age groups, excluding older users from seeing the ads.
Last week we spoke about AI and the dangers of bias. But AI can of course also help detecting these biases. Five large companies submitted (on a voluntary basis) a ton of data to Palatine Analytics. They then used AI to show that while theoretically women were treated equally, in all five companies men were rewarded more than women although they had achieved exactly the same. Read more here.
Very touching video! Microsoft is partnering with Yuwa, a non-profit sports academy in rural India. The girls in Jharkhand face discrimination and abuse on a daily basis, most of them are illiterate and half of them become child brides. Yuwas work empowers them, allows them to focus on their education and with the sports program they even get to travel.